Sustainability
SDGs

Broadcast of hand-washing video “PPAP-2020-” to prevent COVID-19 virus infection in outdoor media

In order to prevent the spread of new coronavirus infections, it is important to work together all over the world.

Good health and well-being Partnerships for the goals

As an activity that we can do, we broadcasted a hand-washing video “PPAP-2020-” by Pico Taro to prevent the spread of COVID-19 virus infection using various digital signage media in Malaysia, Myanmar, and Philippines.

Our local affiliates in Malaysia, Myanmar and Philippines broadcasted enlightening content to prevent the spread of the COVID-19 virus infection using a huge outdoor vision. The broadcasted content is Pico Taro’s hand-washing video “PPAP-2020-” which was provided in cooperation with the Ministry of Foreign Affairs and Avex Corporation.

As broadcast sites, there are a huge LED signage in central Bukit Bintang in Malaysia, digital signage in Yangon Central Post Office and shopping centers in Myanmar, and digital signage [Aircast] in more than 50 medical institutions in Philippines. This “PPAP-2020-” promotes the importance of washing hands to prevent the spread of infection while having fun for a wide range of age groups, from children to the elderly.

<Broadcast sites>

【Malaysia】
On a huge LED signage in Bukit Bintang, and at almost 20 post offices

【Myanmar】
At Yangon Central Post Office, and 3 Ga Mone Pwint Shopping Centers

【Philippines】
At approximately 50 medical institutions