Broadcast of hand-washing video in outdoor media:“PPAP-2020-” to prevent COVID-19 virus infection
In order to prevent the spread of Covid-19, it is important that the world working together.
As a part of the role we can play, we broadcasted a hand-washing video “PPAP-2020-” by Pico Taro to prevent the spread of COVID-19 through our various digital signage media in Malaysia and Myanmar.
Our local affiliates in Malaysia, Myanmar and the Philippines broadcasted awareness raising content to prevent the spread of the COVID-19 using our big outdoor LED signage. The broadcasted content is Pico Taro’s hand-washing video “PPAP-2020-” which was provided with the cooperation of Ministry of Foreign Affairs and Avex Corporation.
The broadcast sites are namely a huge LED signage in central Bukit Bintang in Malaysia, digital signage in Yangon Central Post Office and shopping centers in Myanmar, as well as digital signage “Aircast” in more than 50 medical institutions in Philippines. This “PPAP-2020-” promotes the importance of hand washing to prevent the spread of COVID-19 while having fun for a wide range of age groups, from children to the elderly.
<Broadcast sites>
【Malaysia】
On a huge LED signage in Bukit Bintang (Kuala Lumpur)and at almost 20 post offices in Klang Valley
【Myanmar】
At Yangon Central Post Office, and 3 Ga Mone Pwint Shopping Centers
This initiative was implemented in 2020.
